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Business model

Operating and sales strength
  • Miura's 300 dealers and sales representatives utilize the results of more than 10,000 daily log analyses, load analyses, and factory inspections to provide customers with advice on reducing total energy consumption in their factories.
Over 100 facilities nationwide
Over 100 facilities nationwide
Advice straight to the end user-- Strengthening customer trust and loyalty
Miura has 300 dealers and sales representatives strategically located throughout Japan to sell such products as boilers, food processing equipment, and water treatment equipment. Through direct contact with customers, energy-saving diagnoses, etc., Miura can find out what its customers need and recommend products and systems that can meet these needs. This "Advice straight to the end user" approach is helping to strengthen the trust and loyalty of Miura's customers.
Fairs and seminars
Fairs and seminars
Sponsoring fairs, MI seminars, workshops
Miura sponsors a variety of these-based fairs, MI seminars, and workshops throughout Japan. The fairs are designed to let a wide section of potential customers learn about the company's achievements and to expand sales.
Proposals for saving energy
Proposals for saving energy
Deepening understanding with factory tours
To show the advantages of Miura's multiple-boiler installation system, MI seminars offer interested parties factory tours where they can see the products as they are being made and get a better idea of the kind of company that Miura is.